Hello, I am Prince Jayaprakash.

Go-to-Market Strategist

Go-to-Market Strategist helping startups and scale-ups turn product potential into market performance.

08

Years of Experience

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Client Satisfaction

My Skills

With a sharp eye for strategy and a builder’s mindset, I help teams craft and execute winning go-to-market plans—from positioning and customer segmentation to sales enablement and launch execution. Whether you're launching your first product or scaling your next one, I bring clarity and momentum to your growth journey.

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GTM Strategy

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Content Design & Copywriting

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Product Marketing

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Customer Journey Mapping

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Storytelling for Business

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UI/UX for SaaS & D2C

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Strategic Research & Positioning

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Brand Messaging

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Founder Collaboration

Popular Services

Must explain to you how all this mistaken idea of denouncing pleasure born and give you a complete account the system

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Go-to-Market Strategy Development

Craft end-to-end GTM blueprints—from segmentation and ICPs to pricing, distribution, and launch timelines.

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Product Positioning & Messaging

Define what makes your product different and why it matters.

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Market Analysis & Competitive Intelligence

I deliver actionable research on competitors, trends, and whitespace opportunities—turning raw data into strategic direction.

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Sales Enablement & Process Optimization

Equip your sales team with the assets, playbooks, and processes they need to close faster and smarter.

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Customer Acquisition Strategy

Identify the best-fit channels, tactics, and messaging to attract and convert high-value customers

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Launch Planning & Execution

Drive high-impact product and feature launches with a well-orchestrated GTM plan.

My Work Experience

I thrive at the intersection of business strategy and execution—crafting messaging that resonates, identifying ideal customer profiles, and enabling cross-functional teams to move in sync. My approach is rooted in deep customer insight, data-backed decision-making, and a commitment to outcomes over output.

  • Jul 2022 – Present
  • FounderUPSC Aspirant Jobs
  • Jun 2024 – Sep 2024Present
  • Project Manager Veranda Learning Solutions, Chennai
  • Sep 2023 – May 2024
  • Project Manager (Exams) CentumAPP, Chennai
  • Apr 2023 – Aug 2023
  • Assistant Category ManagerVeranda IAS, Chennai
  • 2022 – 2023
  • Manager & Faculty – State PSC (Kerala)Nyxtry

Experience

GTM Strategist – [Independent Consultant / Most Recent Company]

Developed GTM plans for multiple early-stage SaaS startups, leading to 2x faster launch cycles
Positioned and launched products across 3 verticals with custom playbooks and ICP targeting
Enabled sales teams with battlecards, objection matrices, and conversion-focused decks
Spearheaded competitive market research and GTM strategy for a B2B SaaS platform
Drove alignment between product and revenue teams, reducing launch friction by 40%
Introduced scalable launch templates adopted across departments
Helped multiple startups achieve early traction through sharp positioning and marketing ops
Set up foundational GTM processes for pre-seed and seed-stage ventures
Collaborated with product teams to improve user onboarding and retention metrics

Charismatic GTM consultant with a solid arsenal of proven strategies, strong experience in building scalable revenue channels, and a sharp eye for exploring new markets and launching products successfully. Known for aligning teams, driving growth, and unlocking market potential.

Sarath Jeev Kumar AMarket Researcher

I've had the pleasure of working alongside Prince during our time together, and I've always admired his drive, clarity of vision, and entrepreneurial mindset. With a strong foundation in edutech and marketing, Prince has consistently demonstrated an ability to understand market dynamics and craft strategies that deliver results. As the founder of UPSC Aspirants Jobs, he's been creating meaningful impact by bridging the gap between talent and opportunity-something many talk about, but few execute this well. What makes Prince stand out is his ability to think ahead, stay rooted in purpose, and act with integrity. An upcoming entrepreneur to watch, Prince brings not just ideas, but also the execution power to make them real. I'm excited to see what he builds next.

Vinayak PSFounder & CEO - Trackpi

I had the pleasure of collaborating with Prince during a critical phase of Ka Me’s growth, and I can confidently say he is one of the most insightful and execution-focused professionals I’ve worked with. Prince brought a rare blend of strategic clarity and hands-on adaptability to our retail and B2B expansion efforts. His ability to understand the pulse of the market, distill complex challenges into actionable GTM strategies, and create compelling brand positioning was game-changing for our matcha product lines. What truly stood out was his empathy-driven approach to problem-solving — whether dealing with distributors, crafting sales narratives for modern retail, or helping us streamline digital presence, he always kept the customer’s voice at the center. Prince isn’t just a strategist; he’s a builder. I’d highly recommend him to any early-stage or scaling venture looking for someone who can think big and deliver with precision.

Abhinav Jain, cofounderKa me ( fmcg)

I've had a few conversations with Prince, and every time, I've come away impressed by both his intuition and depth of expertise, especially in the edtech space. He's a thoughtful listener with a calm, grounded presence, and his feedback is always rooted in real insight. What stands out most is the cross-industry experience he brings to the table; spanning EdTech, Gaming, and FMCG. He's clearly spent time thinking deeply about what actually moves the needle, and that lived experience shows up in how he supports others: with clarity, generosity, and zero fluff. If you're building, Prince is one of those rare people who just gets it. I've found him to be incredibly helpful, and I'm sure others will too.

Akanksha RamakrishnaFounder - Yaad

Prince is a very genuine and talented mentor. He provided invaluable mentorship to me as an entrepreneur and to Petzify as a startup. Your support will always be remembered and appreciated.

Abhijith MR Founder and CEO , Petzify